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NOW LIVE: The latest episode of Smart Franchising with Fransmart is now live Mike Axiotis​. Listen now!

Why Franchise with Us

You may ask yourself, “Why should I franchise with Fransmart?” We give you the tools, the tactics, and a strong portfolio of brands when making your franchise investment.

How to Buy a Franchise

Fransmart’s proven 10 Steps to Franchise Ownership is the perfect how to guide for entrepreneurs looking to build wealth through franchising.

Franchise Investor Case Studies

Fransmart has decades of experience in pairing experienced franchisees and qualified entrepreneurs with successful franchise brands.

Coming soon

Become a Franchise Owner

Our portfolio of brands with leading concepts ripe for expansion and best-in-class unit economics.

Franchise Your Business

We are the global leader in franchise development and grow global brands better than any other franchise firm. Learn how to become one of our brands.

Capital Investments

We love investing in early stage brands! We are smart, strategic investors and are always looking for emerging, early stage brands to invest in.

Franchisee Resources

Want To Learn More About Franchising? Learn From The Experts At Fransmart. There’s no better collection of franchise resources and experts.

Apply to Franchise Your Business

We help our brands develop practical franchise development expansion plans with measurable results.

See All Franchise Opportunities

Our portfolio of brands with leading concepts ripe for expansion. Our brands have best-in-class unit economics and a large runway for growth.

About Us

We are proud to work with authentic brands who make people happy. We accelerate the growth of the brands that put smiles on people’s faces.

Services

With decades of franchising experience, our team of franchising experts excels at giving emerging brands the tools to become a profitable franchise.

Contact

Whether you’re playing the field or already have one of our brands in mind, we are ready to put you on the right path to building franchise wealth.

Franchisee Resources

Want To Learn More About Franchising? Learn From The Experts At Fransmart. There’s no better collection of franchise resources and experts.

Videos

Smart Franchising with Fransmart Video series, where you can get the latest in our thought leadership on all franchise-related topics.

Podcast

Dan Rowe, the founder and CEO of Fransmart, has grown brands to more than 100 locations. No one knows more about franchise growth than him.

See All Franchise Opportunities

Our portfolio of brands with leading concepts ripe for expansion. Our brands have best-in-class unit economics and a large runway for growth.

Mike Whinnie

CFO

Mike Whinnie is the Chief Financial Officer (CFO) for Fransmart, a global leader in franchise development. Mike is a multifaceted and visionary leader with 20+ years of experience helping complex organizations drive strategic, financial, and operational objectives to streamline processes and grow revenue.

His expertise lies in strategic financial planning and analysis, forecasting and financial modeling (including scenario planning to guide decision making), data analytics and merger/acquisition process.

At Fransmart, Mike is responsible for evaluating the financial health and opportunity of new and emerging brands in the company’s exclusive franchise brand portfolio, and providing strategic financial guidance that drives franchise growth.

Prior to joining Fransmart, Mike served as the CFO for Sauce Pizza and Wine, a 17-unit fast casual Italian chain, growing the business and leading it through a successful sale process.

Mike has also held high level financial roles with highly recognized corporations, like P.F. Chang’s China Bistro, Pei Wei Asian Kitchen, and PetSmart, helping to develop high performance finance teams and leveraging technology for increased business performance.

Mike earned a bachelor’s degree in Finance from Penn State University and Master of Business Administration (MBA) degree from Arizona State University.

Learn more about our current portfolio of franchise brands.

Mike Whinnie

Guiding You To Success

The Fransmart Team