Bob & Edith’s Diner, a classic 24-hour diner concept, is wrapping up the celebration of it’s 50th anniversary. The brand is currently owned and operated by the second and third generation of Bolton’s who have recently decided to franchise the brand. Greg Bolton, the son of Bob and Edith, speaks on their plans for expansion “First, into the D.C. Metro area and surrounding states, then down the east coast, and finally expanding out west. With our small and flexible footprint, we know a Bob and Edith’s Diner would be a great franchise opportunity in the top 100 mass media markets and even in airports across the U.S.”
The corporate locations are bringing in over 1.5 million annually even in locations with low foot traffic and street visibility. Their customer base is dedicated to the brand and the Bolton’s just can’t keep up with the demand for new locations making it a prime franchise opportunity for investors to fill that need. There are limited territories available in Virginia, the brand’s home state, but Bob & Edith’s Diner is willing to build wherever there is interest.
The 50-year-old, family-owned and operated business traditionally thrived off dine-in sales, and had to make operational changes to adjust to the COVID-19 pandemic. The diner made a quick and crucial pivot to implement new technology, update packaging to better accommodate pickup and delivery, create a digital-friendly menu, and utilize third-party delivery apps. Additionally, they made their own mobile ordering app allowing them to offer their customers dine-in prices and keep 100% of the order profits.
Fransmart is excited to help grow the Bolton family legacy with franchising. Bob & Edith’s Diner is more than just a restaurant, it is a community and a slice of history that everyone deserves to experience. A Bob & Edith’s franchisee can feel confident that they will be enriching their investment portfolio and the surrounding community. The opportunity to be a part of a well established, extremely profitable, and delicious brand is here – don’t waste your chance. Visit our website for more information and to submit your application today.
Fransmart is the global leader in franchise development, selling over 5,000 franchises worldwide and turning emerging restaurant concepts into national and global brands for 20 years. Company Founder Dan Rowe identified and grew brands like Five Guys Burgers & Fries, QDOBA Mexican Grill, and The Halal Guys from 1-5 unit businesses to the powerhouse chains they are today. Fransmart’s current and past franchise development portfolio brands have opened thousands of restaurants globally. Fransmart and their partner brands are committed to franchise development growth. Follow Fransmart on Facebook, LinkedIn, Instagram, Twitter and YouTube. For more information, visit www.fransmart.com.