an American
classic
Gross Sales for a franchisee unit $2,171,098*
FOUNDED / SEGMENT
1969 / Fast Casual – classic American diner
REVENUE STREAM / DAY PARTS
Dine-in, Delivery, Carry-out / Breakfast, Lunch, Dinner, Late Night
FOOTPRINT / HOURS OF OPERATION
2,600 sq. ft. (average) / 24 hours 7 days a week
Gregory Bolton
CEO
Our Story
Bob and Edith’s Diner has been a Washington, D.C. area favorite since 1969 when Robert L. Bolton and wife Edith Bolton opened the first beloved diner that continues to serve delicious diner classics today. Originally a 10-stool counter, the family-owned diner has continued to expand over the years in response to its overwhelming consumer demand.
For over 50 years, loyal customers ranging from D.C. natives, celebrities, athletes, politicians, and secret service officials have opened the doors to a Bob & Edith’s to enjoy its always delicious eats and supreme hospitality.
“We want to make sure that each customer feels welcomed – that’s why we have so many regulars who have been coming here since 1970. And who doesn’t want breakfast anytime they want it?” Bob and Edith’s owner, Gregory Bolton said.
Bob & Edith’s Diner, beloved by all who have been to the establishment, is simply the best diner franchise opportunity.
Franchise Advantage
=
Prime for inexpensive conversions of tired brands with excellent unit economics
Excellent Unit Economics
Over 50+ years of strong, consistent customer loyalty at every location including a long list of celebrities, athletes, politicians, and secret service officials
50+ years of Strong, Consistent Customer Loyalty
Capitalizing on the quintessential American diner experience — American diner’s are culturally significant, offering consumers a reliable and comfortable place to eat
The Quintessential American Diner Experience
Only Clean Ingredients
Sets franchisees apart with limited competition around breakfast-oriented restaurants
Limited Competition
Real estate, project management & full supply line support, plus training & operational support for franchisees, managers & employees
Real Estate and Project Management
The Numbers
FRANCHISE FEE
$50,000
MULTI-UNIT DEVELOPMENT FEE
Full deposit 1-3 units (or 1-5 for 10+ units), 50% deposit each additional unit
ROYALTIES
6% of Gross Sales
WORLDWIDE CREATIVE FUND
2% of Gross Sales
LOCAL STORE MARKETING
1% of Gross Sales
START UP COSTS (MULTI-UNIT)
$817,700 – $1,212,100
“Building on a strong, 50-year reputation, we believe Bob & Edith’s can be successful anywhere in the world. We are confident that Fransmart will be a strategic partner in helping us find highly motivated franchisees who share our passion for good food, and will help us expand into new markets.”
“Walking into the Bob and Edith’s in Huntington on a weekend morning often means instantly joining a line that stretches to the door. That’s how popular this no-frills local chain can be, with a constant flow of families and friends lining up for the chance to seat themselves at the tiled diner’s blue tables and metal bar stools.”
“This is the perfect tenant right now—it’s small, does high volume, and they love conversions, which keeps their opening costs down. On top of that, this is a brand that should get tenant improvement allowances from landlords. It is an iconic brand that is the same size as Five Guys Burgers & Fries when they started to expand.”
“Bob & Edith’s is consistently a very good choice for breakfast/brunch. The service is friendly and efficient. The establishment is managed well which is evident in the efficiency in which the restaurant is operated. It is more than apparent the food is prepared with fresh and quality ingredients. Skilled food service management ensures the food will be delivered to the table hot, delicious and promptly. Excellent value for the price.”
“The Burgers are so good! Get the B&E Burger. I have always had great, very fast service! Its a go-to place for tourists looking for a quick breakfast in the Northern Virginia area too. Actually, lunch, breakfast or post party munchies after the club – either one I highly recommend it!”
“On vacation 6 months ago at Alexandria, Virginia. Enjoyed our trip there and most of all found a great diner. Bob & Edith’s Diner great place for all your meals. Hungry? Anytime of the day yes, open 24 hours. All of the times that we have been there the servers have all been wonderful. For a 24 hr restaurant they are very clean. I’m sure everyone in your group will find something from their varied menu. Breakfast, lunch or dinner this is the place.”
Awards & Honors
Awarded the best 24 hour restaurant in Virginia by Cosmopolitan
Northern Virginia Magazine awards Bob & Edith’s Diner the Best Breakfast in NoVA for 2020
Voted Best Diner in Arlington, VA by Yelp
Eater honors Bob & Ediths Diner as one of the top 5 Iconic Greasy Spoons in the D.C. Area
Target Franchisee
Bob & Edith’s Diner is looking for qualified investors who share the same passion for serving customers our highest quality diner classics across the United States. Prospective franchisee should have multi-unit food service operator experience, be hands-on in the operations of their restaurants and adhere to Bob & Edith’s Diner organizational structure requirements and brand guidelines.
Franchise Requirements
Operational experience in the restaurant business is a plus, but not required assuming a professional General Manager will be part of your team. Prospective Franchisees must meet the minimum requirements below to be consider for a Bob & Edith’s Diner franchise.
- $1MM net worth*
- $500K liquid capital available for investment*
- Ready to begin development within the next 3-6 months
- Ready to develop a minimum five unit territory in a major U.S. area
*Investment partners may contribute to this requirement
Franchise Support
Bob & Edith’s Diner franchise is committed to ensuring impeccable operations at every location. Bob & Edith’s Diner provides our franchise partners with the all the resources and support necessary to continually succeed and grow.
Support provided to franchisees includes:
- Real estate / site selection
- Store build-out, construction
- Training systems
- Operational support
- Recipe & menu development
- Marketing & brand building
- Vendor & equipment selection
- Point of Sale system
- Pre-opening, grand opening support
Become a Bob and Edith’s Franchisee in 30-Days
Submit an Inquiry Form
(Today!)
Speak with Franchise Development Director
(within 24 hours)
Submit the Franchise Application
(2 days)
Review Application with Franchise Development Director
(3 days)
Receive & review Franchise Disclosure Document with Franchise Development Director
(5 days)
Schedule Discovery Day with Franchisor
(14 days)
Execute letter of intent
(16 days)
Become a Franchisee!
(30 days)