When Brian Beers stepped into the world of franchising, he didn’t just see storefronts and marketing plans – he saw potential. 

At just 37, Brian scaled his franchise portfolio of Midas shops to 33 locations, challenging the norms of franchising and proving that creativity, servant leadership, and strategic thinking can fuel explosive growth.

In this episode, Brian shares the secret to his success including how mastermind groups helped accelerate his business, the importance of shifting from operations to strategy, and why aligning with the franchisor’s long-term vision is critical to sustainable expansion.

In this episode of Smart Franchising Podcast, we cover: 

• Brian’s secret to scaling from a few Midas shops to 33
• How Brian uses creativity to challenge franchising norms
• Why a servant leadership mindset fuels growth and profit
• Shifting focus from daily tasks to strategy and acquisitions
• Key lessons from mastermind groups to accelerate business skills
• The importance of aligning with the franchisor’s long-term vision

On Overcoming the Initial Grind

Brian: “The initial phase is always the toughest. It’s about toughing it out, managing expectations, and making sure you’re not discouraged by early setbacks. If you maintain a focus on building a resilient team and solid systems, you pave the way for smoother, scalable growth.”

On Shifting from Operations to Strategy

Brian: “To truly grow a business, you have to replace yourself in operational roles. Hire, train, and empower your team to handle the day-to-day so you can focus on strategic expansion. It’s about progress, not perfection, letting go of control and trusting your people.”

On the Power of Mastermind Groups

Brian: “Being part of mastermind groups has been transformational. It’s where I’ve learned to expand my business world, create new opportunities, and gain insights that you wouldn’t find within the confines of your own industry. Diverse perspectives drive innovation.”

On Franchisee Success and Corporate Support

Brian: “The cornerstone of a thriving franchise is profitable franchisees. The more successful they are, the stronger the brand grows. Franchisors must pivot from operational roles to providing financial education and support, fostering an environment that maximizes franchisees’ success.”