Onus Announces First Franchisee Shortly After Launching Franchising with Fransmart, First Franchise Location Set to Open Early 2025
DENVER, COLORADO (November 19, 2024)— Onus, the nation’s first-of-its-kind Longevity franchise, has signed its inaugural franchise deal, marking an exciting milestone in its expansion. The first franchise location, led by experienced entrepreneur and owner of PurelyUnknownVentures LLC, is set to open in early 2025 at 250 E Harmony Rd Unit F1 in Fort Collins, Colorado. This milestone amplifies Onus’ presence in Colorado, marking an early success in the brand’s nationwide growth just after announcing its partnership with Fransmart, the global leaders in franchise development.
The franchisee, a serial entrepreneur, has been a long-time member of Onus. “For me, it’s all about staying ahead—being proactive about health and living your best life. I’m just excited about the market opportunity, and I knew from my own experience how much it benefited me. It’s like a cheat code to your health, helping your body stay healthy and thriving. When you combine that with a leadership team that’s so capable and supportive, it’s clear this is a model that’s built to scale and succeed.”
Situated at 250 E Harmony Rd Unit F1, the first franchise location is expected to open early 2025, to the community of Fort Collins. “The most important thing I’ve learned in over 20 years is that success starts with location, location, location. Fort Collins is the perfect community to launch this first location, and I’m excited to create something truly impactful here while laying the foundation for future growth,” said the Fort Collins franchisee.
“Our first location isn’t being opened by just any franchisee—they’ve been a long-time member at Onus and has seen firsthand the value of what we do,” said Onus Co-Founder Kristy Anderson. “Their connection to the brand, combined with their stellar leadership experience, makes them an invaluable asset to our franchise system. They’re deeply invested in ensuring both this location and the brand as a whole thrive. At Onus, our mission is to inspire everyone to live better, longer, and having franchisees like them strengthens our ability to achieve that vision.”
Onus is bringing new life to the $1.8T US wellness economy (GMI) with its fresh, approachable model and evidence-based, personalized treatments that work together to create a holistic health journey. Clients see real improvements in energy, vitality, and overall health—tracked through in-location lab testing.
At Onus, members don’t feel like they’re receiving medical treatment. Instead, they unwind in a serene, nature-inspired lounge designed to restore vitality, helping them live life to the fullest. Onus offers a focused range of services, including vitamin IV therapy, bioidentical hormone replacement therapy (BHRT), in-location lab testing, NAD+ treatments, a premium supplement and electrolyte line, and intramuscular injections. These services are available individually, through Onus’s monthly membership program, or via their signature Longevity Packs—curated to maximize holistic benefits. All treatments are administered by E.R. Nurses and Nurse Practitioners, as well as overseen by a board-certified E.R. Physician, ensuring the highest standard of care.
“Onus is the next-level vitality and longevity franchise—simpler to operate, lower opening costs, unbeatable membership model, and much better margins than the competition,” said Dan Rowe, CEO of Fransmart. “They’ve flipped the script on the industry. Members return month after month because they trust Onus to deliver results no one else can match.”
Onus has partnered with Fransmart, the global leader in franchise development, to bring their next-level approach to cities nationwide. They are currently vetting qualified multi-unit owners to bring their longevity model to their local market. Ideal franchisees have prior franchise experience and the passion to bring a proactive vision of wellness for their communities.
In addition to distinctive brand recognition and the proven business model, franchise owners will receive comprehensive training, site selection and construction assistance, ongoing support and access to dedicated marketing and customer service systems to help them succeed.
Interested franchisees may submit inquiries and applications online at https://www.fransmart.com/brand/onus.
About Onus
Onus is the first Longevity franchise of its kind focused on helping people live better, longer through evidence-based, personalized treatments. Since first opening its doors in 2015, Onus has served over 60,000 customers with a range of services including vitamin IV therapy, bioidentical hormone replacement therapy (BHRT), in-location lab testing, NAD+ treatments, a premium supplement and electrolyte line, and intramuscular injections. With a fresh, approachable model and a nature-inspired lounge environment, Onus offers a unique and accessible way for members to take control of their health journey. Backed by a doctor-led team, Onus is rapidly expanding through its partnership with global franchise leader Fransmart, with plans to open 500 locations nationwide in the next 10 years.
For more information, visit www.fransmart.com/brand/onus.
About Fransmart
As the global leader in franchise development, Fransmart turns category-leading emerging concepts into successful national and global brands. Founded by Dan Rowe, the man who identified and grew brands such as The Halal Guys, Five Guys Burgers & Fries and QDOBA Mexican Grill from single unit businesses to the powerhouse chains they are today. Fransmart’s current and past franchise development portfolio brands have opened more than 5,000 restaurants worldwide and facilitated franchise investments that have cumulatively generated 1 billion dollars in revenue to date. For more information, visit www.fransmart.com.
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