The Future of Fast Food is Plant-Based
Meet the vegan burger concept leading the restaurant industry.
A HIGHLY-PROFITABLE FRANCHISE OPPORTUNITY
If you think that vegan burgers can’t rival meat-based ones, think again.
Meet Los Angeles-based nomoo | new American burgers and more, the innovative vegan fast food joint reimagining America’s favorite meals and tasty treats with a fully plant-based spin. nomoo has cracked the code of creating mouthwatering burgers and innovative comfort foods delicious enough to convert even the biggest meat lover…and is pioneering the shift toward a more sustainable, healthy future of food.
DEMAND FOR PLANT-BASED BEEFS UP
$29.4 billion Industry
Bloomberg Report
79% of millenials eat plant-based meats
Acosta 2018
46% of consumers believe plant-based proteins are more sustainable
Dataessentials
71% of consumers are interested in ordering plant-based food
Dataessentials
PIONEERING THE FUTURE OF FAST FOOD
nomoo founder, George Montagu-Brown, is a plant-based food advocate and entrepreneur from the UK who has built more than eight successful businesses from the ground up. More mad scientist than traditional ‘chef’, George set out to revolutionize America’s favorite food (burgers) after an unsuccessful quest to find a plant-based burger joint featuring fast food favorites like better burgers, wings and shakes without sacrificing quality or flavor.
Enter nomoo – a hip, colorful diner where plant and meat lovers come together to indulge in guiltless comfort food everyone can feel good about.
Leaving his home, surf hotel and organic restaurant back in Costa Rica, George now resides in Los Angeles to be closer to nomoo’s Melrose flagship, where he continues to dream up, innovate and indulge on nomoo’s plant-based creations like fried oyster mushroom “wings,” The BBQ “Facon” and “The Hot Chick’n.”
WHY NOMOO IS THE NEXT BIG THING
Incredible Unit Economics
As disclosed in Item 19 of our 2022 FDD – in 2021, nomoo operated at 20.9% COGS and 28.3% Labor.
Strong Consumer Demand
Plant-based food is the fastest growing segment for QSR restaurants. nomoo is beloved by vegans and carnivores alike – with its innovative and delicious menu offering driving mainstream frequency and brand loyalty.
Low Startup Costs
With a small footprint, and
conversion-friendly model,
nomoo franchisees enjoy
lower than average startup
Simple Operations
A small kitchen, streamlined
supplies and a focused
menu, make nomoo an
operator’s dream
Strong Support
Working with Fransmart, the
leading franchise
development firm for
emerging brands (these guys
brought Five Guys and The
Halal Guys to life!)
franchisees are supported
throughout the franchise
journey.
Highly Engaged Social Fans
With only one location, nomoo has cultivated a social following of nearly 40K highly-engaged fans who actively post from its LA restaurant and are actively posting and sharing nomoo’s fun, creative and playful content.
The Numbers
FRANCHISE FEE
$35,000
MULTI-UNIT DEVELOPMENT FEE
100% of the initial franchise fee for first three restaurants, plus deposit of 50% of the initial franchise fee for each additional restaurant
ROYALTIES
6% of weekly Gross Revenue
WORLDWIDE CREATIVE FUND
Up to 2% of Gross Revenue
LOCAL STORE MARKETING
1% of Gross Revenue
START UP COSTS (Multi-Unit)
$328,000 – $732,500
Become a nomoo Franchisee in 30 Days
STEP 1
Submit an Inquiry Form (Today!)
STEP 2
Speak with Franchise Development Director (within 24 hours)
STEP 3
Submit the Franchise Application (2 days)
STEP 4
Review Application with Franchise Development Director (3 days)
STEP 5
Receive & review Franchise Disclosure Document with Franchise Development Director (5 days)
STEP 6
Schedule Discovery Day with Franchisor (14 days)
STEP 7
Execute letter of intent (16 days)
STEP 8
Become a Franchisee! (30 days)
Franchise Requirements
Operational experience in the restaurant business is a plus, but not required assuming a Director of Operations, proven to be successful at running multi-unit franchise businesses, will be a part of your team. Prospective Franchisees must meet the minimum requirements below to be considered for a nomoo franchise.
- $1MM net worth*
- $300K liquid capital available for investment*
- Ready to begin development within the next 3-6 months
- Ready to develop a minimum five unit territory in a major U.S. area
Franchise Support
nomoo is committed to ensuring impeccable operations at every location. NoMoo provides franchise partners with the all the resources and support necessary to continually succeed and grow.
Support provided to franchisee includes:
- Real estate / site selection
- Store build-out, construction
- Training systems
- Operational support
- Recipe & menu development
- Marketing & brand building
- Vendor & equipment selection
- Point of Sale system
- Pre-opening, grand opening support
