fbpx

NOW LIVE: The latest episode of Smart Franchising with Fransmart is now live Mike Axiotis​. Listen now!

Why Franchise with Us

You may ask yourself, “Why should I franchise with Fransmart?” We give you the tools, the tactics, and a strong portfolio of brands when making your franchise investment.

How to Buy a Franchise

Fransmart’s proven 10 Steps to Franchise Ownership is the perfect how to guide for entrepreneurs looking to build wealth through franchising.

Franchise Investor Case Studies

Fransmart has decades of experience in pairing experienced franchisees and qualified entrepreneurs with successful franchise brands.

Coming soon

Become a Franchise Owner

Our portfolio of brands with leading concepts ripe for expansion and best-in-class unit economics.

Franchise Your Business

We are the global leader in franchise development and grow global brands better than any other franchise firm. Learn how to become one of our brands.

Capital Investments

We love investing in early stage brands! We are smart, strategic investors and are always looking for emerging, early stage brands to invest in.

Franchisee Resources

Want To Learn More About Franchising? Learn From The Experts At Fransmart. There’s no better collection of franchise resources and experts.

Apply to Franchise Your Business

We help our brands develop practical franchise development expansion plans with measurable results.

See All Franchise Opportunities

Our portfolio of brands with leading concepts ripe for expansion. Our brands have best-in-class unit economics and a large runway for growth.

About Us

We are proud to work with authentic brands who make people happy. We accelerate the growth of the brands that put smiles on people’s faces.

Services

With decades of franchising experience, our team of franchising experts excels at giving emerging brands the tools to become a profitable franchise.

Contact

Whether you’re playing the field or already have one of our brands in mind, we are ready to put you on the right path to building franchise wealth.

Franchisee Resources

Want To Learn More About Franchising? Learn From The Experts At Fransmart. There’s no better collection of franchise resources and experts.

Videos

Smart Franchising with Fransmart Video series, where you can get the latest in our thought leadership on all franchise-related topics.

Podcast

Dan Rowe, the founder and CEO of Fransmart, has grown brands to more than 100 locations. No one knows more about franchise growth than him.

See All Franchise Opportunities

Our portfolio of brands with leading concepts ripe for expansion. Our brands have best-in-class unit economics and a large runway for growth.

Curry Up Now Dominates Southern Expansion, Partners With Women-Owned Franchisee To Secure Third Franchise Deal in Texas

Sep 14, 2021

Curry Up Now, the nation’s largest and fastest-growing Indian fast casual concept popularly known for its fun and innovative approach to Indian cuisine, signed a deal with a new women-led franchise group to bring multiple Curry Up Now restaurants to Fort Worth, Texas, and the surrounding areas. The new deal is the third multi-unit franchise agreement the brand has secured in Texas in the past year, with other markets including Austin, Dallas and Houston.

The female-owned franchise group Ekam Gourmet Kitchens, LLC, led by Samyuktha Kilaru and Kiran Khajuria, plans to continue growing with the brand after the initial Curry Up Now locations are opened in the greater Fort Worth area. The duo is actively seeking restaurant sites in their territory, planning to open the first restaurant in 2022.

“We were incredibly drawn to the Curry Up Now concept immediately for its welcoming ambience, consistent ‘party in the mouth’ flavors and overall customer experience,” said Kilaru. “Curry Up Now has achieved what was missing in the American fast and fine casual market – it has captured the essence of traditional Indian street food, delivering the authentic and flavorful cuisine straight to American streets with an enhanced guest experience. We are already looking for real estate for our first few restaurants, one of which will include the craft cocktail bar concept that some flagship Curry Up Now’s house called Mortar & Pestle.”

Franchisee partners Kilaru and Khajuria have more than 25 years of experience in logistics, project management and customer service in the corporate sector. Both women have vast knowledge of the business world, including Kilaru’s previous experience in the food business and managing multi-million-dollar IT engagements and Khajuria’s experience in the healthcare industry.

“We couldn’t be more excited to work with Samyuktha and Kiran to further expand the Curry Up Now brand throughout the state of Texas,” said Akash Kapoor, Founder, CEO and Chief Troublemaker for Curry Up Now. “Their passion for Curry Up Now’s authentic and playful Indian cuisine coupled with their extensive business knowledge gives us full confidence that their restaurants will be incredibly successful. We’re also looking forward to bringing our unique cuisine to the Fort Worth community as we expand throughout the great state of Texas and continue on our quest to be the biggest & baddest Indian brand.”

Since day one, Curry Up Now has been on a mission to serve Indian flavors and ingredients in a way that is approachable for the everyday American consumer by utilizing formats that are recognizable to the mainstream. Their signature dishes include Burritos, Bowls, Tacos, Poutine they call Sexy Fries, and Naughty Naan, as well as a wide variety of Indian street food snacks and traditional dishes like Thali Platters, Kathi Rolls and family style entrees that create the perfect Indian spread for the whole family. Ingredients are clean and sourced from local vendors whenever possible, and the menu is designed to support vegetarian, vegan, gluten free, and Halal diets in an effort to accommodate all guests, no matter their dietary preferences.

Working with industry-leading franchise development company Fransmart, Curry Up Now is seeking experienced, multi-unit foodservice operators to develop additional franchise locations in major markets across the country. Now through September 30, Curry Up Now is offering a limited-time franchise development incentive that allows experienced, multi-unit operators to sign a deal for a minimum of three Curry Up Now franchise restaurants rather than the typical five-unit commitment. In addition, the craft cocktail bar Mortar & Pestle is housed within select Curry Up Now restaurants and is available as a sister brand for franchisees to establish based on local market dynamics.

“Curry Up Now is taking over Texas by expanding into all the hot markets, like Fort Worth, Dallas, Austin and Houston, and is set up to continue rapid growth into additional available territories throughout the state,” said Dan Rowe, CEO and founder of Fransmart. “With its Tex Mex-like spin on authentic Indian food, Curry Up Now is a fail-proof concept in the hands of an experienced business owner. Interested franchisees will want to jump on the limited-time franchise development deal while they still have the chance.”

In the last 18 months alone, Curry Up Now opened seven new locations and signed multiple, multi-unit franchise deals. Curry Up Now plans to open seven additional new locations in 2021 with lease signings confirmed in California, Georgia, Indiana and Texas, and has more than 50 restaurants in varying stages of development.

To learn more about Curry Up Now franchising opportunities, visit www.fransmart.com/curryupnow.

Your Franchise Journey Starts Here

Whether you’re just starting out or already know the right brand for you – you’ve come to the right place. Fransmart helps franchisees use the power of compounded returns to own and operate multiple franchise locations throughout your desired market to grow franchise wealth.