fbpx

NOW LIVE: The second episode of Smart Franchising with Fransmart is now live featuring Don Fox. Listen now!

Why Franchise with Us

You may ask yourself, “Why should I franchise with Fransmart?” We give you the tools, the tactics, and a strong portfolio of brands when making your franchise investment.

How to Buy a Franchise

Fransmart’s proven 10 Steps to Franchise Ownership is the perfect how to guide for entrepreneurs looking to build wealth through franchising.

Franchise Investor Case Studies

Fransmart has decades of experience in pairing experienced franchisees and qualified entrepreneurs with successful franchise brands.

Coming soon

Become a Franchise Owner

Our portfolio of brands with leading concepts ripe for expansion and best-in-class unit economics.

Franchise Your Business

We are the global leader in franchise development and grow global brands better than any other franchise firm. Learn how to become one of our brands.

Capital Investments

We love investing in early stage brands! We are smart, strategic investors and are always looking for emerging, early stage brands to invest in.

Franchisee Resources

Want To Learn More About Franchising? Learn From The Experts At Fransmart. There’s no better collection of franchise resources and experts.

Apply to Franchise Your Business

We help our brands develop practical franchise development expansion plans with measurable results.

See All Franchise Opportunities

Our portfolio of brands with leading concepts ripe for expansion. Our brands have best-in-class unit economics and a large runway for growth.

About Us

We are proud to work with authentic brands who make people happy. We accelerate the growth of the brands that put smiles on people’s faces.

Services

With decades of franchising experience, our team of franchising experts excels at giving emerging brands the tools to become a profitable franchise.

Contact

Whether you’re playing the field or already have one of our brands in mind, we are ready to put you on the right path to building franchise wealth.

Franchisee Resources

Want To Learn More About Franchising? Learn From The Experts At Fransmart. There’s no better collection of franchise resources and experts.

Videos

Smart Franchising with Fransmart Video series, where you can get the latest in our thought leadership on all franchise-related topics.

Podcast

Dan Rowe, the founder and CEO of Fransmart, has grown brands to more than 100 locations. No one knows more about franchise growth than him.

See All Franchise Opportunities

Our portfolio of brands with leading concepts ripe for expansion. Our brands have best-in-class unit economics and a large runway for growth.

Rise owner shares secret to great biscuits and a great breakfast QSR

Aug 18, 2020

Rise breakfast QSR breakfast franchise
 — When Tom Ferguson opened the first Rise location in Southpoint in Durham in 2012, he knew he had something special.

“One of the first things I made professionally was biscuits, so I’d always wanted to do something like that,” Ferguson said. Ferguson is a chef who also owned his own catering company for 16 years.

“I kind of know what’s trending out there, before I realize it, I know it somehow,” he said.

That instinct is what helped him launch Only Burger, one of the first food trucks in the Triangle.

“Once I sold Only Burger, I took that money and parlayed it into Rise and brought on one of my partners, Brian Wiles,” Ferguson said. The two traveled the country eating doughnuts and biscuits.

“Brian perfected the biscuit recipe that we have now,” Ferguson said. And the secret to that recipe? Butter, North Carolina flour, buttermilk, eggs and a little bit of sugar.

“I think all of those components play their part, but from there, it’s really paying attention to how they’re made all the time,” Ferguson said. “We’ve spent a lot of time policing the biscuits being made properly.”

The chicken used for Rise’s famous chicken biscuits is brined in buttermilk. In addition to chicken, other biscuit toppings include sausage, egg, cheese, fried green tomatoes, avocado and ham. A Buffalo-style chicken is also available, and a Nashville hot chicken biscuit is set to be added to the menu on Sept. 4.

The biscuits are so good, they have won the WRAL Voters’ Choice Award for best biscuit three times.

Biscuits aren’t the only main attraction on the menu. When Rise, a successful breakfast QSR, opened eight years ago, the restaurant had an extensive doughnut menu as well. Biscuit options were also a little more detailed with fresh braised meats and curried rabbit toppings.

“(The biscuit menu) wasn’t scalable at that level because we couldn’t get people with really the same background that I had to come work in fast casual,” Ferguson said.

That lead to the team reconstructing the menu.

As Rise expanded to include franchise locations, it became clear that biscuits needed to be a bigger part of the breakfast QSR menu.

“We knew that our biscuits were our strong point,” Ferguson said. “So we deescalated the doughnut part of what we did all the way to the point where we took them off the menu at one point, cause we really need to get our labor under control.”

Once labor was under control, doughnuts gradually returned to the menu. The Maple Bacon, Cookies and Cream, Crème Brûlée and jelly filled doughnuts have returned to the menu.

Rise currently has 16 locations in six states. A 17th location is opening soon in Tulsa, Oklahoma to further expand the breakfast QSR.

Your Franchise Journey Starts Here

Whether you’re just starting out or already know the right brand for you – you’ve come to the right place. Fransmart helps franchisees use the power of compounded returns to own and operate multiple franchise locations throughout your desired market to grow franchise wealth.