Founded by Food Network star Duff Goldman

Download the Duff's CakeMix Fact Sheet

    Get Started


    This award winning franchise offers you an opportunity to bring the fun of cake making to communities and neighborhoods nationwide. The Do-It-Yourself cake decorating studio offers a low investment opportunity with a big opportunity of success. Let’s talk franchising! 

    CEO, Founder Duff's Cake-Mix

    Duff Goldman

    Our Story

    Duff’s CakeMix was founded by world-renowned cake master, Duff Goldman, star of  top baking shows such as Ace of Cakes, Spring Baking Championship, Kids Baking Championship, Halloween Baking Championship, Holiday Baking Champion, Sugar High, Duff Till Dawn, Buddy vs Duff, Cake Master and More.

    Just a few years out of culinary school, Duff quit his day job and launched a custom cake business out of his one bedroom apartment in Baltimore, Maryland. Duff and his team at Charm City Cakes pushed the limits of cake decorating, sculpting a dazzling array of awe-inspiring works from life-sized elephants to race car replicas. The wild creations and off-beat company culture soon became the subject of the hit food network show, Ace of cakes, inspiring an entire generation to roll up their sleeves and start cake decorating.

    Pursuing his passion for inspiring creativity in others, Duff founded the first ever do-it-yourself cake and cupcake decorating studio in Los Angeles. At Duff’s CakeMix, we believe there are artists in all of us, and that cake decorating is an act of love, especially when done with friends.

    The world wants to create, the world needs to create, and more than anything, the world needs cakes. Duff’s CakeMix solves those issues.

    Duff’s CakeMix creates an experience that brings the community together around every Duff’s CakeMix location. Our brand counts celebrities like The Kardashians, Justin Bieber, Chrissy Teigen, Brittney Spears and many more as die-hard fans.

    We are looking for passionate individuals who recognize the importance of community and want to bring the love of cake making to their neighborhood as a franchisee of Duff’s CakeMix.

    Duff Goldman Shows Support to New Franchisees

    The Market

    Franchise Advantage

    Simple Operation

    With streamlined operations, franchisees don’t need a background in design or baking to be a successful CakeMix franchise operator.

    Celebrity Fans

    Duff’s CakeMix is a brand loved by top celebrities such as The Kardashians, Justin Bieber, Chrissy Teigen, Brittney Spears and many more.

    Media Darling

    Duff’s CakeMix is often featured in local and national press such as LA Times, PopSugar, Jimmy Kimmel, E! News, and many more. 

    Low-Overhead Costs

    There is no onsite baking at Duff’s CakeMix franchise locations. Therefore, equipment and maintenance costs are low. With streamlined  inventory, overall overhead costs are also low. 

    Continual Support

    The team assists franchisees from start to finish. The company is owned and operated by investors with over 125 years of experience.  Training support is available pre and post-opening both on-site and online.

    The Numbers




    Minimum of 3 units (Full Franchise fee $45,000 for the first unit and $33,000 for additional units after)


    6% of Gross Sales


    2% of Gross Sales


    1% of Gross Sale


    337,800 to $546,900

    Target Franchisee

    The ideal franchisee is an individual who recognizes the importance of community and is ready to build a team that  wants to roll up their sleeves and really get connected to their community while driving a high level of engagement with employees and guests. Duff’s CakeMix is a people business first and foremost.

    Franchise Requirements

    Operational experience in the restaurant business is a plus, but not required assuming a professional general manager will be part of your team. Prospective franchisees must meet the minimum requirements below to be consider for a Duff’s CakeMix franchise.

    • $1MM net worth*
    • $250K liquid capital available for investment*
    • Ready to begin development within the next 9-12 months
    • Ready to develop a minimum five unit territory in a major U.S. area

    *Investment partners may contribute to this requirement

    Franchise Support

    Duff’s CakeMix is committed to ensuring impeccable operations at every location. We provide our franchise partners with the all the resources and support necessary to continually succeed and grow.

    Support provided to franchisee includes:
    • Real estate / site selection
    • Store build-out, construction
    • Training systems
    • Operational support
    • Recipe & menu development
    • Marketing & brand building
    • Vendor & equipment selection
    • Point of Sale system
    • Pre-opening, grand opening support

    Become a CakeMix Franchisee in 30-Days

    STEP 1

    Submit an Inquiry Form (Today!)

    STEP 2

    Speak with Franchise Development Director (within 24 hours)

    STEP 3

    Submit the Franchise Application (2 days)

    STEP 4

    Review Application with Franchise Development Director (3 days)

    STEP 5

    Receive & review Franchise Disclosure Document with Franchise Development Director (5 days)

    STEP 6

    Schedule Discovery Day with Franchisor (14 days)

    STEP 7

    Execute letter of intent (16 days)

    STEP 8

    Become a Franchisee! (30 days)
    Click below to access the FDD:

    Ready to become a successful franchisee?

    Franchise With Us