Fastest Growing Indian QSR in Nation!

We were incredibly drawn to the Curry Up Now concept immediately for its welcoming ambience, consistent ‘party in the mouth’ flavors and overall customer experience. Curry Up Now has achieved what was missing in the American fast and fine casual market – it has captured the essence of traditional Indian street food, delivering the authentic and flavorful cuisine straight to American streets with an enhanced guest experience.

Curry Up Now has an outlook to constantly improve and get better. They even ask franchisees about how to make operations easier or better for them, and the leadership accepts suggestions and looks for ways to help franchisees improve. Technology also drew us to Curry Up Now. It has a cool, hip vibe that really connects with young people. The hi-tech kiosks make it a fun experience to order and have the increasingly important value of convenience.

There are many successful local Indian restaurants, so I think it’s time for a successful national chain. Indian food tastes amazing and Curry Up Now takes authentic flavors and packages them in mainstream ways, like the Tikka Masala Burrito and loaded Sexy Fries, which makes trial easier for people. Once they try the food, they are hooked and start working their way around the rest of our menu.

Curry Up Now is a restaurant that can take you on a one-of-a-kind journey across India. It’s not one part of India, it’s all parts. It’s unique and affordable Indian street food. The restaurant will also feature alcohol, which struck me as a very strong selling point. If you look at Curry Up’s drink menu, it’s the bomb. Bandit Queen is one of the drinks as well as The In-Flight Smoker and Bangalore Old Fashioned.

Our family loves Indian food, and Curry Up Now is unlike any other Indian concept out there. You might not know saag paneer or chicken tikka masala, but when Curry Up Now puts it in their unique burrito, people try it, realize how much they like it, and keep coming back for more.

My family and I began our franchising journey in the 90s and have always wanted to break into Indian cuisine. When we discovered Curry Up Now, we jumped at the opportunity to package our love for traditional Indian food with an engaging brand and the convenience of a fast casual setting. With companies like Google, Apple, Amazon and more announcing expansions in the Triangle area, we recognize the growth and vibrancy of this community and can’t wait to bring something new to the table.

The creativity and unique essence of the brand is what impressed me the most when I first discovered Curry Up Now. They not only pay attention to the taste of the food, but also how it is presented, and that is something that isn’t available on the East Coast yet.

“The Curry Up Now team has married authentic flavors with a Cali-inspiration that will resonate with guests across the country. It is different than anything you have ever eaten.”