http://fransmart.com Latest posts from the Fransmart Blog. 2011 CGFeedMaker 1.0.14 on CMS Made Simple kristin@fransmart.com kristin@fransmart.com http://fransmart.com/blog/57/Freshii-Franchise-Videos.html Fast Growing, Health Casual Franchise Freshii has been featured in several prominent media outlets, with video interviews ranging from Fortune Magazine to Inc. Magazine, as well as TV appearances like the hit show Undercover Boss. Watch the latest franchise video... Tue, 23 Apr 2013 15:45:00 -0400 http://fransmart.com/blog/57/Freshii-Franchise-Videos.html http://fransmart.com/blog/56/Elevation-Burger-Moorestown-Introduces-New-Television-Commercial.html Thu, 04 Apr 2013 12:34:00 -0400 http://fransmart.com/blog/56/Elevation-Burger-Moorestown-Introduces-New-Television-Commercial.html http://fransmart.com/blog/55/Freshii-CEO-Matthew-Corrin-on-Undercover-Boss.html Thu, 14 Mar 2013 13:24:00 -0400 http://fransmart.com/blog/55/Freshii-CEO-Matthew-Corrin-on-Undercover-Boss.html http://fransmart.com/blog/53/What-The-Restaurant-Industry-Has-In-Store-For-2013.html Tue, 29 Jan 2013 11:17:00 -0500 http://fransmart.com/blog/53/What-The-Restaurant-Industry-Has-In-Store-For-2013.html http://fransmart.com/blog/52/Fast-Casual-Restaurants-Warming-Up-Our-Stomachs.html Fri, 21 Dec 2012 18:21:00 -0500 http://fransmart.com/blog/52/Fast-Casual-Restaurants-Warming-Up-Our-Stomachs.html http://fransmart.com/blog/51/The-Power-Behind-Brand-Names-Wolfgang-Puck.html Thu, 06 Dec 2012 14:14:00 -0500 http://fransmart.com/blog/51/The-Power-Behind-Brand-Names-Wolfgang-Puck.html http://fransmart.com/blog/49/Happy-Thanksgiving-from-Fransmart.html Wed, 21 Nov 2012 13:57:00 -0500 http://fransmart.com/blog/49/Happy-Thanksgiving-from-Fransmart.html http://fransmart.com/blog/48/Valuable-Viral-Marketing-Tips-From-Coca-Cola-and-Gangnam-Style.html “Viral Marketing” has become the new ‘it’ term in the marketing world.  It is every marketer’s dream (and goal) to have their campaign shared with millions of YouTube subscribers or Facebook users.  And although getting your message heard through all... Tue, 13 Nov 2012 12:01:00 -0500 http://fransmart.com/blog/48/Valuable-Viral-Marketing-Tips-From-Coca-Cola-and-Gangnam-Style.html http://fransmart.com/blog/47/Traditional-Canadian-Poutine-For-The-Fast-Casual-United-States.html Tue, 02 Oct 2012 13:25:00 -0400 http://fransmart.com/blog/47/Traditional-Canadian-Poutine-For-The-Fast-Casual-United-States.html http://fransmart.com/blog/46/We-Built-This-City.html Wed, 19 Sep 2012 13:17:00 -0400 http://fransmart.com/blog/46/We-Built-This-City.html http://fransmart.com/blog/45/Valuable-Mobile-Apps-For-The-Restaurant-Industry.html Tue, 11 Sep 2012 14:23:00 -0400 http://fransmart.com/blog/45/Valuable-Mobile-Apps-For-The-Restaurant-Industry.html http://fransmart.com/blog/44/Is-Owning-A-Bar-A-Smart-Investment.html Thu, 16 Aug 2012 15:03:00 -0400 http://fransmart.com/blog/44/Is-Owning-A-Bar-A-Smart-Investment.html http://fransmart.com/blog/43/Mel-s-Melee-A-Day-in-the-Life-of-Freshii-s-Brand-Manager-Mel-Crnic.html Tue, 07 Aug 2012 16:24:00 -0400 http://fransmart.com/blog/43/Mel-s-Melee-A-Day-in-the-Life-of-Freshii-s-Brand-Manager-Mel-Crnic.html http://fransmart.com/blog/42/Fox-and-Fiddle-Unveils-New-Website.html Fri, 20 Jul 2012 09:36:00 -0400 http://fransmart.com/blog/42/Fox-and-Fiddle-Unveils-New-Website.html http://fransmart.com/blog/41/The-Incorporation-Of-Superfoods-Into-Freshii-s-Fast-Casual-Menu.html Thu, 28 Jun 2012 17:04:00 -0400 http://fransmart.com/blog/41/The-Incorporation-Of-Superfoods-Into-Freshii-s-Fast-Casual-Menu.html http://fransmart.com/blog/40/Fransmart-Fast-Casual-Pizza-Brands-Are-Recognized-As-Top-Movers-Shakers.html Thu, 21 Jun 2012 10:39:00 -0400 http://fransmart.com/blog/40/Fransmart-Fast-Casual-Pizza-Brands-Are-Recognized-As-Top-Movers-Shakers.html http://fransmart.com/blog/39/Honoring-Veterans---The-Flippin-Pizza-Veteran-Franchise-Program.html Wed, 13 Jun 2012 17:52:00 -0400 http://fransmart.com/blog/39/Honoring-Veterans---The-Flippin-Pizza-Veteran-Franchise-Program.html http://fransmart.com/blog/38/Pay-Yourself-First---Valuable-Advice-For-Franchise-Owners.html Paying Yourself First could be the best business advice you get all year. The concept states that you automatically pay yourself first – right off the top - before paying other bills or payroll. You must then adjust to run... Wed, 16 May 2012 11:19:00 -0400 http://fransmart.com/blog/38/Pay-Yourself-First---Valuable-Advice-For-Franchise-Owners.html http://fransmart.com/blog/37/Opportunities-For-Healthy-Fast-Casual-Restaurant-Franchises-Amidst-Growing-Health-Concerns-In-The-Middle-East.html Wed, 09 May 2012 12:00:00 -0400 http://fransmart.com/blog/37/Opportunities-For-Healthy-Fast-Casual-Restaurant-Franchises-Amidst-Growing-Health-Concerns-In-The-Middle-East.html http://fransmart.com/blog/36/Fast-But-Still-Fresh---Made-From-Scratch-Is-The-Latest-Trend-In-Fast-Casual.html A recent recurring question from fast casual consumers is “What is the source of restaurant foods?  Where does it come from?”  In the 3 rd part of Fransmart's series on diets, we look at how the term "made from scratch"... Tue, 24 Apr 2012 15:16:00 -0400 http://fransmart.com/blog/36/Fast-But-Still-Fresh---Made-From-Scratch-Is-The-Latest-Trend-In-Fast-Casual.html http://fransmart.com/blog/35/Investing-In-Small-Franchise-Brands-For-Big-Returns.html There was an article I read in Forbes Magazine on stock investing strategies that I felt translated well to the restaurant business – particularly in Fransmart’s position in the franchising marketplace.  It put the spotlight on small-cap companies and how... Tue, 24 Apr 2012 12:04:00 -0400 http://fransmart.com/blog/35/Investing-In-Small-Franchise-Brands-For-Big-Returns.html http://fransmart.com/blog/34/Ethnic-Foods-Rising-Popularity-In-Fast-Casual.html Wed, 11 Apr 2012 16:24:00 -0400 http://fransmart.com/blog/34/Ethnic-Foods-Rising-Popularity-In-Fast-Casual.html http://fransmart.com/blog/33/Restaurant-Franchise-Real-Estate-Two-Hidden-Opportunities.html By Mark Treptow:  Fransmart has established a reputation in the industry for identifying emerging fast casual food franchise concepts and building them into high volume, high growth national and global brands.  To get a concept from A to Z, of... Tue, 27 Mar 2012 11:21:00 -0400 http://fransmart.com/blog/33/Restaurant-Franchise-Real-Estate-Two-Hidden-Opportunities.html http://fransmart.com/blog/31/Squisito-NY-Pizza-and-Pasta-Premium-Positioning-with-High-Quality-Suppliers.html During a time when consumers are looking for pizza’s “Next Hot Deal”, and chains such as Pizza Hut and Papa John’s are setting impossible price standards in the pizza industry (Large 3-topping pizza for $10??), many retailers are cutting costs... Thu, 22 Mar 2012 10:22:00 -0400 http://fransmart.com/blog/31/Squisito-NY-Pizza-and-Pasta-Premium-Positioning-with-High-Quality-Suppliers.html http://fransmart.com/blog/32/The-Pink-Slime-Revelation-and-Other-Fast-Food-Failings.html Thu, 15 Mar 2012 10:28:00 -0400 http://fransmart.com/blog/32/The-Pink-Slime-Revelation-and-Other-Fast-Food-Failings.html http://fransmart.com/blog/29/How-To-Build-a-Successful-Fast-Casual-Brand.html By Mark Treptow: I recently read something that resonated with me and reminded me of exactly what it takes to build an emerging fast casual concept into a national brand. I’d like to share 3 quick points highlighting how some... Wed, 07 Mar 2012 16:30:00 -0500 http://fransmart.com/blog/29/How-To-Build-a-Successful-Fast-Casual-Brand.html http://fransmart.com/blog/28/Restaurant-Franchises-Respond-To-The-Growing-Number-Of-Vegans.html Part 2 in a 3 Part Series covering different dietary restrictions, and how restaurant franchises are reacting to the growing needs of today’s consumer. Healthy eating practices, as well as more concern for the welfare of animals, have brought on an... Wed, 29 Feb 2012 16:42:00 -0500 http://fransmart.com/blog/28/Restaurant-Franchises-Respond-To-The-Growing-Number-Of-Vegans.html http://fransmart.com/blog/27/Applying-the-Success-Secrets-of-the-Ancients-to-the-Restaurant-Franchise-Wealth-Model.html Wed, 22 Feb 2012 16:31:00 -0500 http://fransmart.com/blog/27/Applying-the-Success-Secrets-of-the-Ancients-to-the-Restaurant-Franchise-Wealth-Model.html http://fransmart.com/blog/26/The-Better-Burger-Segment-Forecasted-To-See-Supersize-Returns.html Fri, 17 Feb 2012 09:13:00 -0500 http://fransmart.com/blog/26/The-Better-Burger-Segment-Forecasted-To-See-Supersize-Returns.html http://fransmart.com/blog/25/Why-Discounting-Does-More-Harm-Than-Good-For-Restaurant-Franchises.html While discounts may seem like the best way to drive traffic to your restaurants, many franchise owners will agree that there are much better ways. Fransmart's Sunny Pinhero gives his insights on alternative ways to drive traffic that are better for... Tue, 14 Feb 2012 10:53:00 -0500 http://fransmart.com/blog/25/Why-Discounting-Does-More-Harm-Than-Good-For-Restaurant-Franchises.html http://fransmart.com/blog/24/Celebrity-Influence-On-Restaurant-Franchise-Branding.html Celebrity endorsements are powerful ammunition in the marketing world.  Everyone wants to live like the stars, even if that just means wearing the same kind of sneakers or eating at the same pizza joint.  You do not need to be... Mon, 13 Feb 2012 11:30:00 -0500 http://fransmart.com/blog/24/Celebrity-Influence-On-Restaurant-Franchise-Branding.html http://fransmart.com/blog/23/Food-Franchising-or-Stock-Market-Which-Is-The-Best-Long-Term-Use-of-Capital.html Tue, 07 Feb 2012 17:22:00 -0500 http://fransmart.com/blog/23/Food-Franchising-or-Stock-Market-Which-Is-The-Best-Long-Term-Use-of-Capital.html http://fransmart.com/blog/22/Fransmart-Meeting-with-Middle-East-Food-Franchise-Investors.html Fransmart is traveling to the Middle East, February 6th-15th - scheduling meetings now for Kuwait, Dubai - UAE, and Bahrain. Learn more, or schedule a meeting . Some of our strongest performing restaurants are in the Middle East - a... Wed, 01 Feb 2012 11:59:00 -0500 http://fransmart.com/blog/22/Fransmart-Meeting-with-Middle-East-Food-Franchise-Investors.html http://fransmart.com/blog/21/Freshii-Extends-A-Healthy-New-Year-s-Challenge-To-Their-Fans.html Tue, 31 Jan 2012 16:24:00 -0500 http://fransmart.com/blog/21/Freshii-Extends-A-Healthy-New-Year-s-Challenge-To-Their-Fans.html http://fransmart.com/blog/20/Four-Walls-Marketing-In-A-Digital-World---iPad-Restaurant-Training.html Across the restaurant industry, marketers at all levels are striving to keep up with new technologies to connect with customers, ranging from social media to mobile devices. The race can be frantic. Unfortunately, keeping up with the fast pace of... Wed, 25 Jan 2012 16:37:00 -0500 http://fransmart.com/blog/20/Four-Walls-Marketing-In-A-Digital-World---iPad-Restaurant-Training.html http://fransmart.com/blog/19/Gluten-Free-restaurant-franchises-cater-to-consumers-dietary-restrictions.html Part 1 in a 3 Part Series covering different dietary restrictions, and how restaurant franchises are reacting to the growing needs of today’s consumer. About ten years ago, the term “gluten free” did not get much mainstream attention.  And... Thu, 19 Jan 2012 14:03:00 -0500 http://fransmart.com/blog/19/Gluten-Free-restaurant-franchises-cater-to-consumers-dietary-restrictions.html http://fransmart.com/blog/18/Profitable-Food-Franchises-Invest-In-a-Subway-or-get-in-on-the-Ground-Floor-with-an-Emerging-Growth-Brand.html Where to invest your food franchise dollars -- with a Mature Brand, or an Emerging, High Growth Brand? Fransmart's Paul Tran shares insights that have enlightened many investors seeking profitable franchises, debunked widely accepted franchising myths, and reminded best-in-class food... Thu, 12 Jan 2012 22:12:00 -0500 http://fransmart.com/blog/18/Profitable-Food-Franchises-Invest-In-a-Subway-or-get-in-on-the-Ground-Floor-with-an-Emerging-Growth-Brand.html http://fransmart.com/blog/17/Middle-East-Food-Franchising-Key-partnerships-can-facilitate-introductions-in-foreign-markets.html Expanding into a foreign territory can be logistically challenging and intimidating for US based food franchise concepts, but it can also yield exceptional profits and serve as a springboard for larger regional development. Fransmart has a proven track record of... Thu, 12 Jan 2012 14:47:00 -0500 http://fransmart.com/blog/17/Middle-East-Food-Franchising-Key-partnerships-can-facilitate-introductions-in-foreign-markets.html http://fransmart.com/blog/15/5-Reasons-Restaurant-Franchises-Will-Be-The-Hot-Investment-in-2012.html Sat, 07 Jan 2012 14:31:00 -0500 http://fransmart.com/blog/15/5-Reasons-Restaurant-Franchises-Will-Be-The-Hot-Investment-in-2012.html http://fransmart.com/blog/14/India-Food-Franchise-Industry-Primed-for-Massive-Growth.html The world’s 4 th largest economy is NOT settling for 4 th place – Especially in the food franchise / restaurant sector. Fransmart's Paul Tran reports on the India food franchise market, with insights from Arun Chanda , Founder &... Tue, 20 Dec 2011 22:45:00 -0500 http://fransmart.com/blog/14/India-Food-Franchise-Industry-Primed-for-Massive-Growth.html http://fransmart.com/blog/13/Fast-Casual-Restaurant-Franchise-Elevation-Burger-on-ABC-Nightly-News.html Mon, 12 Dec 2011 15:37:00 -0500 http://fransmart.com/blog/13/Fast-Casual-Restaurant-Franchise-Elevation-Burger-on-ABC-Nightly-News.html http://fransmart.com/blog/12/Google-Plus-for-Business-3-Reasons-Restaurant-Franchises-Should-Be-Excited.html Fransmart has been waiting for Google to take the full leap into social media by launching Google Plus Pages for Business, and ... (drum roll)... the time has arrived for restaurant franchises! In September, we recommended that restaurant franchise marketers... Tue, 06 Dec 2011 16:34:00 -0500 http://fransmart.com/blog/12/Google-Plus-for-Business-3-Reasons-Restaurant-Franchises-Should-Be-Excited.html http://fransmart.com/blog/11/Fransmart-Fast-Casual-Food-Franchise-Brands-Go-Global.html Fri, 11 Nov 2011 09:00:00 -0500 http://fransmart.com/blog/11/Fransmart-Fast-Casual-Food-Franchise-Brands-Go-Global.html http://fransmart.com/blog/10/Google-Plus-versus-the-New-Facebook-Timeline---Which-Platform-Will-Better-Serve-the-Restaurant-and-Franchise-Industry.html Thu, 29 Sep 2011 14:29:00 -0400 http://fransmart.com/blog/10/Google-Plus-versus-the-New-Facebook-Timeline---Which-Platform-Will-Better-Serve-the-Restaurant-and-Franchise-Industry.html http://fransmart.com/blog/9/Five-Tips-Multi-Unit-Restaurant-Franchisees-Employ-to-Keep-their-Empires-Growing.html By Mark Treptow   Winning growth strategies employed by successful multi-unit franchisees from within the Nature’s Table Café franchise system, including multi-concept developers from brands like Burger King, Wendy’s, Arby’s, Qdoba Mexican Grill, Subway, Pinkberry & Seattle’s... Wed, 28 Sep 2011 16:44:00 -0400 http://fransmart.com/blog/9/Five-Tips-Multi-Unit-Restaurant-Franchisees-Employ-to-Keep-their-Empires-Growing.html http://fransmart.com/blog/8/Social-Media-and-Restaurant-Franchises-Six-Tips-to-Prepare-Yourself-for-Google-Brand-Pages.html Thu, 01 Sep 2011 22:03:00 -0400 http://fransmart.com/blog/8/Social-Media-and-Restaurant-Franchises-Six-Tips-to-Prepare-Yourself-for-Google-Brand-Pages.html http://fransmart.com/2011/07/24/groupon-three-fast-casual-restaurant-franchisees-share-their-experiences.html Fransmart interviewed three franchisees for their take on the couponing giant, Groupon. If you’re a franchisee, you’ve no doubt heard of -- and from – Groupon.  While the group buying model promoted by companies like Groupon and LivingSocial has exploded... Sun, 24 Jul 2011 14:14:00 -0400 http://fransmart.com/2011/07/24/groupon-three-fast-casual-restaurant-franchisees-share-their-experiences.html http://fransmart.com/2011/06/20/americas-next-great-restaurant-winner-soul-daddy-closes-nyc-and-la-restaurants.html Mon, 20 Jun 2011 14:08:00 -0400 http://fransmart.com/2011/06/20/americas-next-great-restaurant-winner-soul-daddy-closes-nyc-and-la-restaurants.html http://fransmart.com/2011/05/23/better-burgers-master-franchise-growth-strategy.html Mon, 23 May 2011 14:12:00 -0400 http://fransmart.com/2011/05/23/better-burgers-master-franchise-growth-strategy.html http://fransmart.com/2011/04/26/fransmart-launches-new-website.html Tue, 26 Apr 2011 14:17:00 -0400 http://fransmart.com/2011/04/26/fransmart-launches-new-website.html http://fransmart.com/2011/04/11/yelp-help-for-franchisors-and-franchisees.html Good word-of-mouth buzz is a franchisor’s dream, and today’s customer base is increasingly valuing online peer reviews as indicators of restaurant quality.   Yelp has emerged as the most visible aggregator of the man-on-the-street restaurant critique, and individual franchise locations are... Mon, 11 Apr 2011 14:20:00 -0400 http://fransmart.com/2011/04/11/yelp-help-for-franchisors-and-franchisees.html http://fransmart.com/2011/04/11/women-in-franchising-series-volume-1-natures-table-cafe.html Ann Hasselberger and Tracy Archer Parnica are friends with a lot in common: they’re both Nature’s Table multi-unit franchisees living in Florida who got their entrepreneurial start with franchising. But while Ann literally grew up with the company, Tracy arrived... Mon, 11 Apr 2011 14:18:00 -0400 http://fransmart.com/2011/04/11/women-in-franchising-series-volume-1-natures-table-cafe.html